Skip to content
Seafood steps up to food systems revolution

Press release -

Seafood steps up to food systems revolution

The need to increase seafood consumption takes centre stage as a critical part of the solution to the world’s environmental, dietary and societal challenges, a series of new reports conclude.

“A massive opportunity, and responsibility, for seafood producers globally”, says the Norwegian Seafood Council.

Launched this week, the five peer-reviewed papers map out the opportunities for seafood or “blue foods” in addressing the need for delivering healthy diets and more sustainable, equitable and resilient foods systems.

The papers are the first in a series produced by the Blue Food Assessment (BFA), an initiative bringing together more than 100 leading researchers from more than 25 scientific institutions.

“So often overlooked as a major part of the solution, with these reports, seafood has taken a massive leap into the immensely important debate about our future food systems, says Renate Larsen, CEO of the Norwegian Seafood Council.

Seafood demand to double by 2050

One of the papers highlights the massive projected growth in demand for aquatic foods, nearly double that of today’s, driven primarily by markets in Asia and Africa. But the need for increased consumption of seafood is a global one, as one of the other reports conclude blue foods rank higher than terrestrial animal-source foods in terms of both nutritional benefits and potential for sustainability gains.

“It is a massive challenge and literally presents an ocean of opportunities, but a task which also comes with great responsibility. We must continue to evolve sustainable aquaculture practises, promote responsible and well-managed wild-catch fisheries, and ensure that consumers can make conscious and well-informed decisions about the food on their plates,” says Larsen.

Renate Larsen
Renate Larsen, CEO Norwegian Seafood Council

Norwegian industry has a responsibility to lead the way

Larsen heads up the largest generic marketing organisation for seafood, the Norwegian Seafood Council, representing the Norwegian seafood industry and origin label Seafood from Norway.

“For Norway as a leading seafood nation, we recognise the great responsibility we have to continue to evolve our sustainable seafood industry. Our aquaculture and fisheries industries are characterised by continuous development, always seeking to find better solutions, not only to increase production, but also to operate more sustainably.”

For three years in a row, Norwegian salmon farming companies have topped the rankings of the world’s most sustainable protein producers, the Coller FAIRR Protein Index. Read more.

“Our regulatory system also nurtures innovation and thus our aquaculture industry is at the forefront of sustainable technological advances, something which again benefits the aquaculture industries far beyond the Norwegian waters through knowledge sharing and best practise,” Larsen says.

Promoting blue foods

The reports provide a sound scientific foundation for the argument for seafood as a vital part of the future food debate, but Larsen points out that a blue foods revolution will require more than just producing more sustainable seafood.

“It is not just about production, these reports also highlight the importance of revising dietary guidelines, promote healthy eating and create policies incentivising sustainable consumption as well as production,” Larsen points out.

In the wake of this autumn’s UN Food Systems Summit and the Blue Foods Assessment, Larsen would like to see more progressive policies and visible efforts to promote sustainable seafood consumption.

“It has been frustrating how the dietary battle-lines up until have been very much drawn between meat and plants, leaving the immense potential of the oceans largely overlooked. To succeed in this vital shift towards more sustainable, bluer diets we need action throughout the value-chain, from government to producers and retailers and all the way to the consumer,” Larsen says, promising her own organisation will continue to push the sustainable seafood agenda.

Read more on the Blue Food Assessment website.

Read more about the Norwegian Seafood Council’s partnership with EAT.

Report findings at a glance 

  • If the world is to build food systems that are good for people and the planet, for today and tomorrow, it needs to take advantage of the multitude of possibilities in the water.
  • Fisheries and aquaculture can plan a greater role in delivering healthy diets and more sustainable, equitable and resilient food systems around the world
  • There is still significant room for expansion in the production of blue foods, and we are only scratching the surface of how sustainable this can be.
  • Global demand for aquatic foods set to nearly double by 2050
  • Increase in demand will be largely met by increase in aquaculturerather than capture fisheries.
  • Seafood was found to rank more highly than terrestrial animal-source foods in terms of their nutritional benefits and potential for sustainability gains.
  • The sustainability of blue food consumption will depend critically on which types of fish are eaten and where they are produced.

Read the full reports on the Blue Food Assessment website.

Topics

Categories


The Norwegian Seafood Council works with the Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood through local market intelligence, market development and reputational risk management. The Seafood Council is headquartered in Tromsø and maintains local representatives in twelve of Norway's most important international markets. The Norwegian seafood industry finances the activities of the Norwegian Seafood Council via a tariff on all Norwegian seafood exports.

The Norwegian Seafood Council is a public company owned by the Ministry of Trade, Industry and Fisheries.

Contacts

Martin Skaug

Martin Skaug

Press contact Communications director +47 915 59 902
Dag Sørli

Dag Sørli

Press contact PR Manager PR & Kommunikasjon +47 970 16 311
Julie Hagerup

Julie Hagerup

Press contact Global PR Communications Manager +47 916 36 042

Related content

Renate Larsen and Gunhild Stordalen

“Seafood needs to be “sexier” to win hearts and bellies of modern consumers”

This is just one of the points raised by EAT founder Gunhild Stordalen when asked how to inspire a new generation of seafood consumers in a chat with Norwegian Seafood Council CEO Renate Larsen at this week’s North Atlantic Seafood Forum (NASF).
Stordalen and her organization EAT has been appointed by the UN ahead of this autumn’s Food Systems Summit, the first of its kind, to come up with gro

Norwegian aquaculture

We must protect our oceans – but giving up seafood is not the solution

There’s no doubt Netflix’s most recent documentary about oceans, Seaspiracy, has caused quite a stir. But, it is great that the role of seafood in the future of food-debate and health of our oceans are being talked about outside of the fish pond.
“It is just a shame the programme’s “solution” to save our oceans is to give up seafood all together. That is the last thing we should do – the world

Norwegian salmon tops most sustainable protein production ranking

Norwegian salmon in top spot on global sustainable food ranking

For the second year in a row, the world’s largest salmon producer, Mowi, reigns at the top of the list of the world’s most sustainable protein producers. In total, three Norwegian seafood companies are ranked among the top 10.
The Coller FAIRR Protein Index looks at how the world’s 60 largest publicly listed companies producing meat, dairy and seafood performs on various risk factors relating t

Spotlight on sustainable seafood

Spotlight needs to shine on seafood in the future of food debate

“How can seafood play a part of the solution if it is continuously forgotten about in the debate about sustainable food systems,” asks Renate Larsen, CEO of the Norwegian Seafood Council.
For the fourth year in a row Norwegian aquaculture companies have topped the rankings of the world’s most sustainable protein production. The UN also points to seafood and specifically aquaculture as an import

Proudly representing Seafood from Norway

The Norwegian Seafood Council works with the Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood through local market intelligence, market development and reputational risk management. The Seafood Council is headquartered in Tromsø and maintains local representatives in twelve of Norway's most important international markets. The Norwegian seafood industry finances the activities of the Norwegian Seafood Council via a tariff on all Norwegian seafood exports. The Norwegian Seafood Council is a public company owned by the Ministry of Trade, Industry and Fisheries.

Norwegian Seafood Council

Stortorget 1
9008 Tromsø
Norway