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Only 2 in 10 youngsters eat enough fish

Only 2 in 10 children eat enough seafood

A new study from Norway has found children are not eating enough fish according to national dietary guidelines. This is a worrying trend seen in most western countries, according to the Norwegian Seafood Council.
“Parents must take a greater responsibility. Our study found most children say they would like to eat more fish if they were served seafood dishes they liked,” says Camilla Beck, direc

Norwegian salmon tops most sustainable protein production ranking

Norwegian salmon in top spot on global sustainable food ranking

For the second year in a row, the world’s largest salmon producer, Mowi, reigns at the top of the list of the world’s most sustainable protein producers. In total, three Norwegian seafood companies are ranked among the top 10.
The Coller FAIRR Protein Index looks at how the world’s 60 largest publicly listed companies producing meat, dairy and seafood performs on various risk factors relating t

Photo: Norwegian Seafood Council

The third best month ever for seafood exports

Despite a very challenging month of flare-ups of the corona pandemic in many markets, seafood exports remain at a high level. In October, seafood was exported with a value of NOK 10.4 billion. This is a decrease in value of 5 per cent, or NOK 573 million, compared with October last year. Nevertheless, this is the third highest export value for a single month.
So far this year, the value of sea

Photo: Norwegian Seafood Council

Norwegian seafood exports remain ahead of last year despite a decline in September

The export value of Norwegian seafood remains above last year's record highs. So far this year, seafood exports have totalled NOK 76.7 billion, which corresponds to a value increase of 1 per cent, or NOK 623 million, compared to the same period last year.
“That we are managing to stay ahead of last year in export value, is due to the strong start to the year, a weak Norwegian kroner, higher exp

Photo: NSC

Norwegian seafood exports fall significantly in August

Norwegian seafood exports fell by 14 per cent in August. Seafood exports totalled NOK 7.3 billion. This is NOK 1.2 billion lower than in August 2019.
So far this year, seafood exports have amounted to NOK 68.2 billion. This is an increase of NOK 781 million or just over 1 per cent.
“The decline in export value in August is due to weakened demand and less traction from the weak Norwegian kron

Photo: Norwegian Seafood Council

Weak Norwegian kroner leads to best ever first half year for seafood exports

The export value of Norwegian seafood reached an all-time high for the first half of the year. In the first six months of this year, Norway exported seafood with a value of NOK 52.9 billion. This is an increase in value of 3.5 per cent, or NOK 1.8 billion, measured against the first half of 2019.

Three in four want to eat more seafood

Three in four want to eat more seafood

According to a large international study by the Norwegian Seafood Council, 76 percent of consumers say they want to eat more seafood than they do today.

Photo: Norwegian Seafood Council

Norwegian seafood exports fall in value in May

The value of Norwegian seafood exports fell for the second month in a row. In May, Norway exported seafood worth NOK 7.8 billion. This represents a reduction of NOK 764 million, or 9 per cent, compared with May last year.

The Grøntvedt brothers' salmon farm at Hitra, 1972. Credits: Nationalbiblioteket, Magnus Berg

Celebrating 50 years of modern aquaculture

This spring marks the 50th anniversary of the first ever successfully farmed salmon in Norway. Five decades later we look back on a story of ambition, collaboration, setbacks and successes, culminating in a fish which is now a favourite on dinner plates across the globe.

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Proudly representing Seafood from Norway

The Norwegian Seafood Council works with the Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood through local market intelligence, market development and reputational risk management. The Seafood Council is headquartered in Tromsø and maintains local representatives in twelve of Norway's most important international markets. The Norwegian seafood industry finances the activities of the Norwegian Seafood Council via a tariff on all Norwegian seafood exports. The Norwegian Seafood Council is a public company owned by the Ministry of Trade, Industry and Fisheries.

Norwegian Seafood Council

Stortorget 1
9008 Tromsø
Norway