The Norwegian Seafood Council launches new Campaign with Haaland videos
Erling Haaland is featured in the Norwegian Seafood Council’s new films showcasing Norwegian seafood, which will be featured in campaigns globally.
Erling Haaland is featured in the Norwegian Seafood Council’s new films showcasing Norwegian seafood, which will be featured in campaigns globally.
The Norwegian superstar Erling Braut Haaland teams up with Seafood from Norway in fresh 2.5-year collaboration.
27th February 2024, Fishmonger’s Hall, London
Close to 200 leading stakeholders from across the seafood industry united on 27th February for the 2024 Norway-UK Seafood Summit, at Fishmongers’ Hall in London.
The event, which is firmly cementing itself as an important date in industry calendars, led with bilateral updates from the Norwegian Minister for Fisheries and Ocean Policy, Cecilie My
Aldri før har så mange ønsket å være med på Torskefiskkonferansen. Den er for lengst utsolgt, og nå er det kun digital påmelding som er mulig.
Torsdag 2. november er det duket for årets utgave av den tradisjonsrike konferansen. Denne gang har arrangørene Norges sjømatråd og Norges Råfisklag hatt ekstra mye å gjøre i forkant.
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- I år har det vært en historis
Celebrating World Sushi Day on the 18th June would not be possible without a nod to the world’s most popular fish and sushi topping – Norwegian salmon.
Salmon’s vibrant pink is immediately recognisable in Japanese restaurants, on sushi conveyor belts and in supermarket pre-prepared boxes around the world. With versatility, a delicate flavour and a universal appeal, salmon has become not only th
Can people’s perceptions about seafood and sustainable diets be changed over the course of three weeks? That is the theory behind the unique campaign being launched by the Norwegian Seafood Council in the UK this June.
A Sea Change is coming –to Letchworth
The 11th of June marks the start of the three-week long campaign, Sea Change, which aims to do just that – encourage a sea change for se
The COVID-19 pandemic has affected the world in many ways. We are well-versed in the negatives, but it’s important to note that it’s also presented huge growth and innovation opportunities in markets across the world. The seafood industry is one of them.
The Norwegian Seafood Council’s (NSC) annual trend report, just launched, unveils the seafood trends that are emerging at speed thanks to the
The theme for this year’s UN World Health Day on April 7 is Our Planet, Our Health, aiming to focus on opportunities for so called green and healthy recovery from the pandemic.
“The need to change our ways when it comes to how we treat ourselves and our planet is more pressing than ever. The food we put in our bodies, and how we want our food systems to work is a major part of this,” says Rena
The Norwegian salmon farming industry has set a global example by supporting their suppliers of Brazilian soybeans – widely used in salmon feed – to become 100% deforestation- and conversion-free.
A newly published report, by an independent auditor in Brazil, states that the suppliers of Brazilian soybean to Norwegian salmon have accomplished their goal of a deforestation and conversion free s
Skrei, as Norway’s migratory cod is known, has reached the shores of Northern Norway after its epic 1,000km journey from the depths of the icy Barents Sea. This journey is what gives these cod the viking name skrei, which means “traveller”.
By the time it arrives in Norway, skrei is at its best, with succulent white flesh, wonderful texture, and a delicate flavour. It is eagerly awaited by chef
The last 12 months have been the best year ever for Norwegian seafood exports. Norway exported 3.1 million tonnes of seafood worth NOK 120.8 billion in 2021. This sets a record in both volume and value and represents the equivalent of 42 million seafood meals every single day of the year.
"2021 was another exciting export year for Norwegian seafood. We are in the very favourable position of ha
“How can seafood play a part of the solution if it is continuously forgotten about in the debate about sustainable food systems,” asks Renate Larsen, CEO of the Norwegian Seafood Council.
For the fourth year in a row Norwegian aquaculture companies have topped the rankings of the world’s most sustainable protein production. The UN also points to seafood and specifically aquaculture as an import
Norway exported seafood worth NOK 12 billion in November. This is an increase of NOK 2.6 billion, or 28 per cent, compared with November last year. So far this year, seafood has been exported for NOK 108.8 billion. This milestone breaks the annual record from 2019 of NOK 107.2 billion.
“Although we still have major challenges with the corona pandemic both at home and abroad, we are experiencing
For the fourth year running, the Coller FAIRR index of the world’s most sustainable protein producers has ranked Norwegian aquaculture companies as best in class. Of the seven companies ranked as “low risk” for various parameters linked to sustainability, three are Norwegian aquaculture companies.
On the list of the 60 largest, publicly listed protein producers globally, Mowi, the world’s larg
The Norwegian aquaculture industry uses less antibiotics than any other animal farming, and in 2020, 99 percent of Norwegian salmon have never been treated with any form of antibiotic.
The latest annual report on the use of antibiotics in Norwegian animal husbandry and food production showcases the Norwegian aquaculture industry’s success in minimising the use of antibiotics in salmon farming.
Norway exported seafood worth NOK 12,1 billion in October, an increase of NOK 1,6 billion, or 15 per cent, compared with October last year. So far this year, the export value is NOK 9,5 billion ahead of last year.
"Even though the corona pandemic is not over, the export value of Norwegian seafood continues to increase. This is the highest value measured in a single month. The previous record wa
Never before has Norwegian seafood exports attained a higher value for the first nine months of the year. So far this year, seafood exports have totalled NOK 84.7 billion, which corresponds to a growth in value of 10 per cent, or NOK 7.9 billion, when measured against the same period last year.
“A gradual reopening of the markets has given a boost to the demand for Norwegian seafood. From a fal
The need to increase seafood consumption takes centre stage as a critical part of the solution to the world’s environmental, dietary and societal challenges, a series of new reports conclude.
“A massive opportunity, and responsibility, for seafood producers globally”, says the Norwegian Seafood Council.
Launched this week, the five peer-reviewed papers map out the opportunities for seafoo
Norway exported seafood worth NOK 9.6 billion in August. This is an increase of NOK 2.3 billion, or 32 per cent, compared with August last year.
"Norwegian seafood exports have never attained a higher value in the month of August before. A gradual reopening of global markets has obviously had a positive effect. It is very gratifying to see that healthy, tasty and sustainable seafood from No
The value of Norwegian seafood exports amounted to NOK 9.5 billion in July. This is an increase of NOK 1.6 billion, or 21 per cent, compared to July 2020.
"Measured by value, this July is the best ever for Norwegian seafood exports. Salmon continues its growth trajectory from June, while we have also experienced a sharp increase in exports of snow crab and king crab," says Tom-Jørgen Gangsø, Di
The Norwegian Seafood Council works with the Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood through local market intelligence, market development and reputational risk management. The Seafood Council is headquartered in Tromsø and maintains local representatives in twelve of Norway's most important international markets. The Norwegian seafood industry finances the activities of the Norwegian Seafood Council via a tariff on all Norwegian seafood exports. The Norwegian Seafood Council is a public company owned by the Ministry of Trade, Industry and Fisheries.
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